Communications Director in the Office of the Prime Minister, Robert Morgan, says a lot more work needs to be done to ensure the message of great economic prosperity is understood by Jamaicans.
His comment comes in response to the latest RJR Gleaner Don Anderson poll which showed the majority of Jamaicans felt the economy was going in the wrong direction.
The Poll showed that 54-percent of Jamaicans felt the country was worse off economically. The same poll also showed that only a third of Jamaicans rated the performance of the government positively. Mr. Morgan agreed the figures were disconcerting.
He also says the JLP must not get trapped in its communication bubble.