JCF Calls on ‘Gangsters’ to Report Their Rivals in New Social Media Campaign

The Jamaica Constabulary Force JCF is calling on “gangsters” to report their rivals to the authority.

On Tuesday, the JCF made a post on its social media page that read “Attention Gangsters! Report your rivals or call Crime Stop.”

Senior Communications Strategist for the Jamaica Constabulary Force, Dennis Brooks, says this is just one of the many innovative marketing strategies, aimed at clamping down on crime in the country.

Brooks explained that since last year, the JCF has been making similar posts, in an attempt to ascertain information about the whereabouts of criminals.

He explained that the JCF is not concerned about being criticised for what some may describe as gimmicks.

Dennis Brooks, Senior Communications Strategist for the Jamaica Constabulary Force.